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March 24th, 2022
EverGreen Expiring Offer
Create an Expiring Evergreen Offer that is triggered when a contacts opts-in via a lead magnet. Send your new contact emails with a countdown timer, their offer end date, and an expiring link. 
We use the Date Calculator to store the users offer expiring date in a custom field. We use the Countdown timer to display a timer counting down to the expiring date calculated via the Date Calculator. And finally we use the smart links to direct them to the correct page before and after the offer has expired.
We created a campaign to send reminder emails for the users offer. We also use the campaign to trigger the Date Calculator tool to create the expiring offer date in a custom field.

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