Sometimes, life gives you irony. Other times, it gives you bots. Recently, we got both. A few weeks ago, we launched ListDefender, a form protection and list-cleaning tool designed to help marketers keep their email lists clean and engagement high. Our beta launch was going well—partners we’ve worked with for 12+ years joined our waitlist …
Are you a business owner or part of an LLC? There’s a critical end-of-year deadline you don’t want to miss. What is BOIR Filing, and Why It MattersUnder the new Corporate Transparency Act (CTA), most U.S. businesses are required to file a Beneficial Ownership Information Report (BOIR) with the Financial Crimes Enforcement Network (FinCEN) by …
Surveys are a powerful way to connect with customers and gain actionable insights, but getting recipients to respond is often a hurdle for marketers. At PlusThis, we understand that traditional surveys can be a challenge. Lengthy forms can lead to low completion rates, especially when customers need to leave their inboxes to participate. That’s why …
As we dive into fall 2024, it’s the perfect time to plan your holiday marketing strategy and capitalize on end-of-year sales. With key holidays like Black Friday, Cyber Monday, and Christmas approaching, creating a sense of scarcity and urgency is a proven way to increase conversions and sales. In this blog, we’ll show you how …
As an email marketer, one of the biggest challenges you face is getting your emails delivered and seen by your audience. There’s nothing more frustrating than crafting the perfect email campaign only to find it sitting in spam folders or getting ignored. At PlusThis, we’ve developed a powerful tool that solves this problem—Email Engagement Triggers. …
In email marketing, maintaining a clean list is so important, yet many marketers underestimate just HOW important—until it’s too late. At PlusThis, we recently learned this the hard way. Our team faced a major setback with our email broadcasts because of an unclean email list. In this post, we’ll walk through our experience and share …